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The Bachelor of Business Administration (BBA) in Marketing at Chandigarh University provides a comprehensive foundation in marketing principles, strategies, and digital marketing trends. This program is crafted to equip students with the knowledge and skills needed to excel in the dynamic field of marketing. Covering essential areas such as consumer behavior, branding, market research, and digital advertising, the curriculum combines academic knowledge with practical exposure. Graduates are well-prepared for diverse marketing roles, from brand management to market analysis, across various industries.
Industry-Aligned Curriculum
Industry-Aligned Curriculum
Hands-On Experience
Global Exposure
Career-Ready Skills
Extensive Industry Connections
Personalized Career Support
Focus on Personal Growth
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