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The MBA in Marketing at OP Jindal University is a rigorous one-year program designed to provide students with a comprehensive understanding of marketing principles and practices in today's dynamic business environment. The curriculum integrates core marketing concepts with modern strategies, including digital marketing, consumer behavior, brand management, and market research. Students engage in practical learning through projects, case studies, and internships, which prepare them to develop and implement effective marketing strategies. This program is ideal for individuals looking to accelerate their careers in marketing, brand management, advertising, and related fields.
Comprehensive Marketing Curriculum
Hands-On Learning Experience
Focus on Digital Marketing
Experienced Faculty and Industry Insights
Accelerated Career Advancement
Diverse Career Opportunities
Enhanced Analytical and Creative Skills
Enhanced Analytical and Creative Skills
The Firm and the Consumer
Global Economics
Business Statistics
Organisational Behaviour
Business Communication
(Experiential Learning)
Analysis of Financial Statement
Operations Management
People Management
Emerging Technology:
Impact on Future of Business
Independent Research Project
(Experiential Learning
Marketing Management Financial
Management
and Valuation
Capital Markets and Instrument
Business Ethics & Corporate Social
Responsibility Independent
Research
Project (Experiential Learning)
Consumer Behaviour
Services Marketing
Design Thinking
Artificial Intelligence
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